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Online advertising: Facebook Ads versus Google Ads

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June 16, 2020
When it comes to online advertising, this is the hot button question: Should I choose Google Ads or Facebook Ads? Though it might…
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Image optimisation SEO
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How do I optimize images for my website’s SEO?

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July 19, 2019
Images are crucial for making your content more appealing and accessible. But they’re also just as important when it comes…
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Comment acheter (simplement) des mots-clés sur Google Adwords
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The Easy Way to Buy Keywords for Google Ads

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July 15, 2019
To get your site to appear high on search engine results, there are a variety of different levers you can…
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SEO: How do you optimize the ranking and conversion of a landing page?

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June 3, 2019
Landing pages are effective tools for converting visitors into customers, but they still need to be optimized for SEO. The…
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optimiser vos annonces Google Ads
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A few tips to optimize your Google Ads ads!

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May 17, 2019
Google Ads is often subject to changes, which is why it is essential to stay up to date. There are,…
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5 questions à Lucille, experte en référencement web
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Google Ads: 5 things to know before launching your advertising campaign

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April 25, 2019
It's the turn of Lucille Callier, SEA SEO in charge at Linkeo, to show us the importance of an advertising…
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Good practices for effective landing pages!

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April 23, 2019
Optimize landing pages to improve conversion rate There are a thousand and one ways to boost landing pages, and finding…
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MARKETING CONTENU: CAPTIVER YOUR POTENTIAL CLIENTS!

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March 20, 2019
Browsing the internet is becoming easier and more accessible to as many people as possible. (more…)
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Les clés d'un bon référencement naturel
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Natural reference: Factors to consider!

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February 26, 2019
There is nothing better than being able to take advantage of free and ever-increasing traffic to optimize its visibility on…
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Google Maps : mode d’emploi
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Boost your local SEO in 10 steps

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November 29, 2018
Good local referencing is essential for small businesses that want to target a local market. Optimized local referencing will improve…
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Comment bien gérer les mots-clés sur votre site ?
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How do you manage keywords on your site?

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June 16, 2017
You've been told that keywords are essential for referencing your site, only here you are, you're not sure where to…
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Le poids des mots, le choc des photos : comment les images peuvent améliorer le référencement de votre site
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The weight of words, the shock of photos: how images can improve your site's referencing

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May 30, 2017
Visuals (images, photos, infographics, etc.) are essential to the proper referencing of your website. And for good reason, a photo…
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Google Maps : mode d’emploi
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Google Maps: how to use it

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May 26, 2017
In order to offer targeted results to Users, Google geolocates them. By being reported on Google Maps, your business will…
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« Au secours ! Mon site perd des places sur Google… Je fais quoi, moi ? »
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"Help! My site is losing places on Google… What am I supposed to do? »

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April 21, 2017
If your site loses positions in search engine results and you want to fix them right away, read on. By…
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Et si vous faisiez de la publicité sur Facebook ?
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So you want to try Facebook ads?

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March 17, 2017
I appear in your Facebook newsfeed (which by the way, never stops!). I look just like what your Facebook friends…
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Mots-clés : Tout ce que vous avez toujours voulu savoir (sans jamais oser le demander !)
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Keywords: Everything you ever wanted to know (without ever daring to ask!)

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January 26, 2017
You may know that keywords are essential to the right referencing of your website, but you continue to ask yourself…
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Ça y est, c’est décidé, je booste mon référencement local !
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That's it, it's decided, I boost my local referencing!

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November 4, 2016
Well known to journalists, the law of proximity wants information to vary its importance depending on its proximity to the…
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Les 10 commandements à suivre pour que votre site soit bien référencé
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The 10 commandments to follow so that your site is well referenced

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November 4, 2016
Want your site to be in the top spots for search engine results? Here are some precepts to follow to…
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3 questions à Thibault Duvivier, expert en référencement web
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3 questions for Thibault Duvivier, web SEO expert

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October 20, 2016
Are you looking for methods to make your website gain extra visibility? Who better to talk to about the importance…
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Référencement : contre-vérités et idées fausses
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Referencing: untruths and misconceptions

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October 18, 2016
Just to twist the neck once and for all to the preconceived ideas (that are not lacking!) in terms of…
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3 questions à une experte en référencement web
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3 Questions for Linkeo’s Own SEM Web Expert

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October 5, 2016
Nothing beats talking to an SEO pro if you want to understand the ever-increasing importance of social media.  An interview…
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Référencement local : les leviers incontournables pour l’améliorer
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Local referencing: the key levers to improve it

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October 3, 2016
Whether you are a shoemaker, a real estate agent or a restaurateur, your site must be well referenced locally. Indeed,…
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Référencement naturel ou payant : lequel choisir ?
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Natural or paid referencing: which one to choose?

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March 30, 2016
You are a hairdresser, mason, architect or painter and you want to get started on the Internet? Find out which…
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