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Google My Business: How do I use it and what is it for?

These days, everything’s happening on the Internet and it’s becoming more difficult to keep up with online competition.  Globally, the…
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Publicité en ligne
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Online advertising: Facebook Ads versus Google Ads

When it comes to online advertising, this is the hot button question: Should I choose Google Ads or Facebook Ads? Though it might…
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Image optimisation SEO
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How do I optimize images for my website’s SEO?

Images are crucial for making your content more appealing and accessible. But they’re also just as important when it comes…
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Comment acheter (simplement) des mots-clés sur Google Adwords
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The Easy Way to Buy Keywords for Google Ads

To get your site to appear high on search engine results, there are a variety of different levers you can…
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SEO: How to Optimize Your Landing Page Rankings and Conversion Rates

To convert more visitors into clients, landing pages are effective tools, but you also need to optimize them for SEO. …
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optimiser vos annonces Google Ads
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Use Our Tips to Optimize Your Google Ads!

Google Ads is often subject to changes, which is why it is essential to stay up to date. There are,…
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5 questions à Lucille, experte en référencement web
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Google Ads: 5 things to know before launching your advertising campaign

It's the turn of Lucille Callier, SEA SEO in charge at Linkeo, to show us the importance of an advertising…
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Best Practices for Creating Effective Landing Pages

Optimize Your Landing Pages to Boost Your Conversions There are 1001 ways to boost your landing pages and it’s not…
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CONTENT MARKETING: CAPTIVATE YOUR PROSPECTS!

Surfing the Internet has become easier and more accessible to more people than ever. (more…)
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Les clés d'un bon référencement naturel
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Natural reference: Factors to consider!

There is nothing better than being able to take advantage of free and ever-increasing traffic to optimize its visibility on…
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Google Maps : mode d’emploi
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Boost your local SEO in 10 steps

Good local referencing is essential for small businesses that want to target a local market. Optimized local referencing will improve…
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Comment bien gérer les mots-clés sur votre site ?
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How do you manage keywords on your site?

You've been told that keywords are essential for referencing your site, only here you are, you're not sure where to…
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Le poids des mots, le choc des photos : comment les images peuvent améliorer le référencement de votre site
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The Weight of Words, the Shock of Photos: How Images Can Boost Your SEO

Visuals, i.e. images, photos and infographics, are essential if you want your website to enjoy excellent SEO. After all, no…
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Google Maps : mode d’emploi
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Google Maps: how to use it

In order to offer targeted results to Users, Google geolocates them. By being reported on Google Maps, your business will…
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« Au secours ! Mon site perd des places sur Google… Je fais quoi, moi ? »
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"Help! My site is losing places on Google… What am I supposed to do? »

If your site loses positions in search engine results and you want to fix them right away, read on. By…
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Et si vous faisiez de la publicité sur Facebook ?
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So you want to try Facebook ads?

I appear in your Facebook newsfeed (which by the way, never stops!). I look just like what your Facebook friends…
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Mots-clés : Tout ce que vous avez toujours voulu savoir (sans jamais oser le demander !)
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Keywords: Everything you ever wanted to know (without ever daring to ask!)

You may know that keywords are essential to the right referencing of your website, but you continue to ask yourself…
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Ça y est, c’est décidé, je booste mon référencement local !
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That's it, it's decided, I boost my local referencing!

Well known to journalists, the law of proximity wants information to vary its importance depending on its proximity to the…
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Les 10 commandements à suivre pour que votre site soit bien référencé
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The 10 commandments to follow so that your site is well referenced

Want your site to be in the top spots for search engine results? Here are some precepts to follow to…
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3 questions à Thibault Duvivier, expert en référencement web
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3 questions for Thibault Duvivier, web SEO expert

Are you looking for methods to make your website gain extra visibility? Who better to talk to about the importance…
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Référencement : contre-vérités et idées fausses
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Referencing: untruths and misconceptions

Just to twist the neck once and for all to the preconceived ideas (that are not lacking!) in terms of…
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3 questions à une experte en référencement web
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3 Questions for Linkeo’s Own SEM Web Expert

Nothing beats talking to an SEO pro if you want to understand the ever-increasing importance of social media.  An interview…
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Référencement local : les leviers incontournables pour l’améliorer
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Key Levers for Boosting Your Local SEO

It doesn’t matter if you’re a shoemaker, real estate agent, or restaurant owner, your website needs top-notch local SEO. Google…
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Référencement naturel ou payant : lequel choisir ?
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Natural or paid referencing: which one to choose?

You are a hairdresser, mason, architect or painter and you want to get started on the Internet? Find out which…
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