Publishing videos on YouTube will improve your online visibility. The platform offers companies tools such as tags to help you optimize your SEO. These tools will also direct users who find you on YouTube to your site where they can be transformed into potential clients.
Your presence on several platforms can reassure your visitors and give you the opportunity to get to know them better. In this multimedia era, a video presentation will create a greater effect than a simple text. And whatever you do, don’t forget to respond to the comments your audience writes
YouTube users may not be your usual customers, but who knows, your products or services might interest them.
Easy and free… These words are music to the ears, wouldn’t you say? And they’re true. Creating a YouTube channel and posting your videos is totally free. It gives you the opportunity to advertise without any investment. And what’s more, it’s even easier than it looks. Today, all you need is a phone, an Internet connection and a little creativity. No need to spend a bunch of money on professional equipment.
You’ll probably want to add subtitles to your video, since people often watch these without sound. You never know. Headphones break down fast.
Still not sure you’re ready to launch your channel? Here are a few stats. They’re our best bet for convincing you that your company must be on YouTube. As they say, the numbers speak for themselves.